5 Reasons to Love Lab Opal Jewelry

Make your customers fall in love with these lab-created opal wholesale sterling silver rings and other pieces.

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Opal for me is the most beautiful crystal that ever existed. Yes, diamond is a woman’s best friend, but no one can deny the beauty opal exudes. Natural opals are also rare as diamonds and boast such gorgeous flash of colors, making them quite expensive. With that said, more people resort to the lab-created ones. Because they are man-made, there is a negative connotation that these opals are not worth buying. Allow me to prove otherwise. Here are five reasons to love these man-made crystals.

5 Ways to Turn Jewelry Store Displays Into Sales

Increase your sales with these jewelry store display tips.

I’ve discussed tips for online jewelry businesses in the previous posts, so I’m going to write about retail jewelry stores this week. Part of enticing customers with your jewelry pieces is by showcasing them in eye-catching displays. If you own a startup jewelry business and can’t afford a visual merchandiser at the moment, coming up with an effective display can be tough. With that said, here are some tips to raise revenue through show-stopping displays.

How Pinterest Can Boost Your Jewelry Business

Showcase your jewelry pieces in the most effective way; create a Pinterest account.

I previously wrote about how Facebook can help your business. Facebook is now a must for all businesses, but in the jewelry industry, having a Pinterest account is an added bonus. Allow me to discuss the various ways on how the visual bookmarking tool can help your jewelry business.

The Perfect Sterling Silver Ring Displays

Attract more customers with beautiful ring displays.

Aside from actively posting your products on your social media business pages, another way to entice potential customers is to show your jewelry pieces in impressive-looking displays. Aesthetics play a big role in retail, and as a jewelry business, it is a must to invest on these displays. You can sell the most stunning pieces in the market, but you might not be showcasing them effectively. Sterling silver does not go well with all colors so you should also consider the color, the design, and the size. With that said, here are four of our favorite types of ring displays which you can use for your wholesale sterling silver rings.

What Do Women Really Want in their Engagement Ring?

Men are generally clueless on what their women want when it comes to engagement rings. Help your customers get the perfect ring for their ladies with this guide.

Bridal season is finally here! Is your bridal jewelry collection ready? Because some men find it tricky to pick the best engagement ring for their ladies, it’s best to offer them a wide array of rings to choose from. And if you also find it difficult on what pieces to offer your customers, fret not, as we have listed down the top three qualities women want in their engagement rings. To top it all off, we also included our top picks from our wholesale sterling silver rings collection.

Sterling Silver Jewelry for Your Beach-loving Customers

Offer your customers accessories that can instantly upgrade their spring and summer look.

Going on trips to the tropics and resorts is one of the many activities you can do during spring and summer. To make your photos Instagram-worthy, you have to stay stylish by wearing accessories that complement your outfit. Aside from your straw beach hat and fashionable pair of sunglasses, don’t forget to accessorize with stunning sterling silver jewelry. A pair of earrings can draw attention to your face, so can a pendant necklace. Finish off your look with a barrage of pretty rings on your fingers. With that said, here are a few of our spring and summer-worthy wholesale sterling silver rings, earrings, and necklaces you can offer your customers.

5 Tips for Making Your Jewelry Business Work

Stand out from the crowd; beat your competitors to it with these simple tips.

Unless you are monopolizing your target market, one factor that you need to watch out for is your competitors. Aside from great marketing skills and a steady eye on your goal, being able to deal with businesses with the same industry is crucial. This is especially true if there are only two of the same business targeting the same market. So how can you stand out and be the better option to customers? Here are a few tips you can try to be the favorite jewelry store.